WHY YOU SHOULD INVEST

- Solid financial investment; the investment opportunity offers an attractive return on shares with a large potential in the UK market, conservative financial growth projects, and a successful track record of the management team.

- Proven business credibility; the business has shown consistent growth, successful funding and repayment, strategic licensing deals, and a thriving mobile app with a large user base.

- Mission driven for ethical impact; with 19 years of experience, we are the leading Irish plant-based food and lifestyle brand known for our clean ingredients, regenerative farming methods, community involvement, and organic focus.

- Appeal of a fun ethical brand; we have become the top plant-based food brand in Ireland, recognised as trendsetters in plant-based cooking and recipes with millions of Youtube recipe downloads, successful brand licensing, and a highly engaged social media presence.

Click on ‘documentation’ above to read the full plan, gain insights into the finances, and refer to the FAQ section in case you have any further questions, or email invest@thehappypear.ie.

- Booming growth in our target market; the UK’s booming vegan food market, coupled with the rising demand for plant-based diets helping tackle climate and obesity challenges, and our extensive UK-based following via Instagram, our podcast and via our book sales.

- Proven in Ireland, well advanced plans for the UK and beyond; we have advanced plans for the UK market, including partnerships with key distributors and agencies, along with early explorations of European markets.

INVESTMENT PLANS

Sales Expansion to the UK & Beyond

- Invest in suitable production equipment in Pearville, our production facility, to enable scaling of our pesto and hummus production for supplying the UK and beyond

- Work with the ideal distributor and an experienced sales and marketing agency to enable a successful launch of our product range into the UK market

- Roll out a small number of country/regional Licensees for our foodservice café outlets in the UK.

- Develop a stronger in-house Brand Management Team that oversees the international roll out of the brand and provides daily support to all our licensees.

Expand the international awareness and delivery of our app

- Develop and refine our Happy Pear app so we can include lower cost versions and make it a daily go-to for healthy eating and healthy lifestyles, as well as being a great source of community and fun for hundreds of thousands of followers worldwide.

- Build out our sales & marketing capability to leverage growth in other markets

- Invest in improving the customer experience of the product

In case you have any further questions email invest@thehappypear.ie.