Funding with shares: money in exchange for a piece of the business

The process of Sharefunding involves the conversion of shares into a digital contract, enabling seamless and simplified and digitization of your shareholders register. Through this solution, companies are able to offer these shares to a diverse group of investors, such as fans, employees, and suppliers, who can then invest money in exchange for a stake in the company. This innovative form of funding can be likened to a mini public offering, but with a specific focus on companies that are committed to making a positive impact on the world.
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Money for healthy growth

At Broccoli, we believe that investing in a healthy world is not only wise but essential. That's why We are committed to providing growth capital to entrepreneurs who share our vision and are eager to create positive change. We seek pioneers who are committed to building fairer food chains, promoting sustainability in production processes, reducing food waste, and advancing the world's access to healthy, transparent food. If you are an entrepreneur with these values, looking to expand your business, Broccoli is the perfect platform for a vibrant sharefunding campaign. Through sharefunding, you can raise capital by selling shares while also engaging your customers and network, resulting in increased involvement and support. By partnering with your customers and fans, you can achieve more significant success, both for your company and the world.

In exchange for a piece of your business

The process of Sharefunding involves the conversion of shares into a digital contract, enabling seamless and simplified and digitization of your shareholders register. Through this solution, companies are able to offer these shares to a diverse group of investors, such as fans, employees, and suppliers, who can then invest money in exchange for a stake in the company. This innovative form of funding can be likened to a mini public offering, but with a specific focus on companies that are committed to making a positive impact on the world.

Not debt but equity

Sharefunding is an excellent alternative to traditional financing methods, such as relying on banks, debt, loans, and reliance on a single large investor. Unlike debt-based financing, sharefunding involves the exchange of equity for shares.
Our experience has shown that entrepreneurs could greatly benefit from more funding alternatives and are often unaware of the potential of sharefunding. To illustrate the success of this approach, consider the case of Frank Vosselman, who raised an impressive 4,5 million euros in just one year through his involvement with De Bolster. You can read more about his experiences with sharefunding and how it helped his business flourish.

"Sharefunding has helped us enormously with our growth. We now sell our organic wines in no fewer than 30 countries. This would never have been possible with traditional funding methods. It gives us such freedom to work with equity instead of debt. And how cool it is that we are fulfilling our mission with 4000 co-owners so far."

Interested in sharefunding? Take the test. Do you know other entrepreneurs with green and sustainable ambitions? Share the test within your network.

Your own page on our platform

You can easily launch a sharefunding campaign through our Broccoli platform. You get your own page on our platform to manage and offer your shares digitally. Your shareholders can access their information and annual statements conveniently through our platform. We've designed the process to be simple and hassle-free for everyone involved.

A sharefunding community

At Broccoli, We are building the ultimate sharefunding community, where entrepreneurs can come together and support each other's sustainable projects. We are transparent about our approach, we will always ask your investors if they're interested in hearing about other sharefunding campaigns. By doing so, We are creating a network of like-minded investors who want to get involved in meaningful projects through Broccoli.

Our external partners are available to provide you with personalized advice on setting up your sharefunding campaign and activating your network. They can guide you on critical steps such as company structure, company valuation, key messaging, and other important considerations necessary for a successful sharefunding launch. We are here to support you every step of the way, and we believe that together, we can build a community that truly makes a difference.

Check, check, double check

At Broccoli, we take the safety and security of our sharefunding community very seriously. That's why we partner with our Payment Provider to provide a thorough onboarding and KYC (Know Your Customer) check for your business before launching your sharefunding campaign.

With sharefunding involving potentially hundreds or even thousands of investors, it is essential to ensure the community is free from people who do not fit in. That's why we conduct a PEP and PES check on all our investors. And when it comes to financial transactions, we work exclusively with professionals to ensure a seamless and secure process. Our Payment Provider handles the legally required KYC checks and facilitates direct transfers to your business account. By working with trusted partners , we can provide a safe and reliable platform for sharefunding that benefits everyone involved.


The costs on Broccoli for a Venture consist of transactions and software costs. You can find more information about our pricing on this page.

Want to use shares for (growth) capital as well? Our test provides valuable insights into your current situation and helps determine if sharefunding through Broccoli is the right choice for your business. With this information in hand, we can work together to determine the best course of action and ensure that your sharefunding campaign is successful.

Frequently asked questions for entrepreneurs

At Broccoli, we provide guidance to companies regarding their valuations, but ultimately it is up to the company to set the price of their investment offer. Valuing a company is a subjective process, and there are many ways to approach it.

For companies raising funds on our platform, we recommend they consider the valuations of similar companies in their market, as well as factors such as their stage, risk, and growth potential. It is also important for companies to seek advice from an advisor to substantiate their valuation.

If you are considering investing in a company on our platform, you can reach out to the founders directly using the contact information provided on the campaign page to ask any questions you may have about their valuation.

Yes, there are costs associated with using Broccoli as an entrepreneur. These costs include transaction fees and software costs. To learn more about our pricing structure, please visit this page.

Yes, if the company acquires hundreds (sometimes thousands) of co-owners through a successful sharefunding round, all these people share in the company's profits. Firstly, everyone has a pro rata entitlement to a profit share if the company's board decides to distribute dividends. Secondly, each co-owner is entitled to the increase in value of his or her share. This increase in value can be cashed in when the company is sold, when the co-owner sells his or her shares back to the company, or sells them to other co-owners.

Normally, if you want to add third-party co-owners to your company, you need to involve a notary, which can be expensive. At Broccoli, we issue depositary receipts for shares through a STAK or cooperative, which eliminates the need for notarization. Once the depositary receipts are issued, the shares can be transferred privately and we can facilitate hundreds or even thousands of transactions digitally through our platform.

We keep a fully digital summary of your company's register of shareholders, which is automatically updated in real-time. If any of your shareholders need to make changes, they can communicate these updates directly, and the register of shareholders on Broccoli will be updated automatically. This streamlines the process and eliminates the need for costly notarization.

To digitize your shares, you can issue depositary receipts, but depending on how you want to organize your company's voting rights, you may choose to use a STAK (Foundation for the Administration) or a cooperative. The most convenient option for you will depend on your specific needs.

To determine which option is best for you, you can take our test and we will provide you with a personalized recommendation. Simply complete the test and our team will get back to you with more information.

As an entrepreneur, you have the freedom to decide how you want to arrange your voting rights on Broccoli. You can choose to distribute them proportionally or assign them to specific classes, depending on your company's legal structure.

If you opt for a cooperative, voting rights are distributed democratically among all co-owners. However, if you choose a STAK (Foundation for the Administration), current shareholders retain all voting rights.

Making decisions about voting rights can be complex, but our team of legal professionals is here to help guide you through the process. We'll work with you to ensure that your voting rights are structured in a way that aligns with your company's needs and objectives.

To determine the value of your company, we work with various established specialists who analyze your financial figures from the past and your plans for the future. Based on this information, we create a valuation report using various methods of valuation. Want to find out more?
First do the test via this link.

Broccoli has worked with a wide range of companies across different industries, helping them raise capital and grow their businesses through our innovative platform. You can read about some of our clients and their success stories on our website.

If you are interested in speaking with one of our clients to learn more about their experience with Broccoli, please click her and we would be happy to connect you with one of our satisfied clients and answer any questions you may have.

Getting in touch with Broccoli is easy. The first step is to complete our test, which will help us determine if your plan is suitable for our platform. If your plan meets our criteria, we or our partner from Sharefunders will reach out to you to discuss the next steps.

If you have any specific questions or would like to learn more about how Broccoli can help you grow your business, please don't hesitate to send us an email at [email protected] or give us a call at +31854015107. Our team is always happy to hear from you and answer any questions you may have.

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Not completely satisfied? We want to resolve that. Go to our complaints procedure.

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Call +31854015107 or e-mail: [email protected].

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